TruckSeries.com - NASCAR.COM, the premier online destination for NASCAR fans, announced today the launch of NASCAR 24/7, a broadband video service created to enhance the way racing fans get their news online. The daily newscasts, updated weekday afternoons and 90 seconds in length, will be a free service on the site and will provide users instant access to live interviews, highlights, alerts and breaking news of the day.
Shannon Wiseman, current host of the website’s NEXTEL TrackPass Race Rewind segment will anchor the daily newscast from NASCAR.COM’s CNN Center studio in Atlanta. Wiseman, a 2-time Miss Winston on the NASCAR circuit and former MTV video-jockey, was formerly a co-host of UPN’s Atlanta Tonight.
“As a leading site for NASCAR information, NASCAR 24/7 creates an added dimension of information for racing fans in a fast-paced, exclusive and convenient package,” said Lenny Daniels, Sr. Vice President, Turner Sports New Media. “This is the type of content we would look to franchise for multiple digital platforms.”
Along with viewing online, NASCAR 24/7 will be available as featured content through NASCAR.COM TO GO, a subscription-based mobile service that gives subscribers access to view and share a variety of real-time NASCAR content via their wireless devices.
Each newscast will be presented by a participating sponsor, including All-State and Target, on a rotational basis. Additional sponsors to be announced at a later date.
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